Just Ask!
01/07/2007
Launch Strategies
Testing, testing, can you hear me?
Postal De-Regulation: Magazine Mailing
Telemarketing for Publishers
Coming from a land down under
Audience Metrics: Brave New World Ahead?
The demise of the ‘fork-stick runner’ (or the end of publishing as we know it)
01/05/2007
The American Magazine Retail Sales Experience
Borders
Category Management
Are you communicating, or just making pretty shapes?
What price loyalty? Building long-term profitable relationships
Postal De-Regulation: Direct Mail
It’s how you ask that matters
Dare We Suggest There’s Yet Some Hope for Print?
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