Bloomberg has launched Boost, a self-serve mobile advertising tool that allows brands to optimize and amplify existing social media content for quick distribution across Bloomberg’s editorial ecosystem.
The government and the newspaper industry have formed a three-month advertising partnership to help keep the public safe and the nation united throughout the Covid-19 pandemic.
Guardian Labs is working with Carat and Vodafone on an extensive multimedia campaign to highlight how families can use technology to entertain, educate and bring them together during lockdown and beyond.
Guardian Labs is working with TENA on a new, long-running campaign — The Last Taboo — which will feature across the Guardian’s video, online and print advertising spaces throughout the year.
The TLS is offering free advertising to independent bookshops.
Guardian Jobs is adding further weight to its initiative to offer free job ads for NHS listings, by launching a supportive marketing campaign aimed at driving awareness and traffic to the ads.
What do you do with your sales team during a global pandemic? Mothball them? Stop talking to clients and prospects? Certainly not, says Spread the Word Media's Martin Maynard.
For many publishers, building ad funded digital businesses was a route to sustainability, but has the inexorable rise of the platforms put paid to this? Or is there a route to sustainable digital revenue growth, asks Duncan Tickell.
Perception SaS has announced that Western Business Media has selected the complete suite of Perception’s publishing tools to run their sales, audience and content management over print, digital and events products.
Lineup Systems has announced that The Seattle Times has selected Adpoint as their new order management system across their print, digital and agency services product lines.
It has been announced that ABC is working with IAB UK as their auditor of choice to deliver greater trust and transparency behind the Gold Standard initiative.
The Evening Standard on Friday announced the appointment of James White as its new Commercial Director, who will begin in the role with immediate effect.
Stephen Colvin, Global Head of Advertising and Marketing, has announced two senior appointments.
Star Media Group, publishers of Malaysia's leading English news source, The Star, recently signed an agreement with Naviga to manage all of its events, as well as its print and digital advertising with Naviga Ad.
The Evening Standard and The Independent have partnered with Wilkinson Sword, for a three-month campaign targeting key moments in the news agenda.
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