Axel Springer partners with OpenAI

Axel Springer and OpenAI last week announced a global partnership to strengthen independent journalism in the age of artificial intelligence (AI). The initiative aims to enrich users’ experience with ChatGPT by adding recent and authoritative content on a wide variety of topics, and explicitly values the publisher’s role in contributing to OpenAI’s products. This marks a significant step in both companies’ commitment to leverage AI for enhancing content experiences and creating new financial opportunities that support a sustainable future for journalism.

With this partnership, ChatGPT users around the world will receive summaries of selected global news content from Axel Springer’s media brands including POLITICO, BUSINESS INSIDER, and European properties BILD and WELT, including otherwise paid content, added the publisher. ChatGPT’s answers to user queries will include attribution and links to the full articles for transparency and further information.

In addition, the publisher says the partnership supports Axel Springer’s existing AI-driven ventures that build upon OpenAI’s technology. The collaboration also involves the use of quality content from Axel Springer media brands for advancing the training of OpenAI’s sophisticated large language models.

Mathias Döpfner, CEO of Axel Springer: “We are excited to have shaped this global partnership between Axel Springer and OpenAI – the first of its kind. We want to explore the opportunities of AI empowered journalism – to bring quality, societal relevance and the business model of journalism to the next level.”

Brad Lightcap, COO of OpenAI: “This partnership with Axel Springer will help provide people with new ways to access quality, real-time news content through our AI tools. We are deeply committed to working with publishers and creators around the world and ensuring they benefit from advanced AI technology and new revenue models.”