GumGum, a contextual-first technology company with AI-powered, non-invasive data and media solutions, has announced that it has achieved SOC 2 compliance for the GumGum Platform and its core offerings — GumGum Contextual, GumGum Attention, and GumGum Creative. The company says this achievement follows SOC 2 compliance achieved for its Contextual platform in 2023 and underscores its commitment to maintaining levels of data security and system reliability for its partners and customers around the globe.
The SOC 2 certification, granted following an independent examination by audit firm EY, evaluated GumGum’s internal controls, processes, and protocols to ensure compliance with the security and availability standards critical in today’s digital landscape.
"Achieving SOC 2 compliance is more than a milestone; it’s a crucial step in reinforcing our commitment to the integrity and transparency that our clients and partners expect," said T’Juana Albert, VP of business integration & assurance at GumGum. "In today’s landscape, data protection is foundational to consumer trust and brand reputation. Our SOC 2 certification is a testament to our dedication to upholding rigorous standards in security, data protection, and operational excellence. It reflects our promise to deliver innovative, reliable solutions that our clients can depend on as we grow together."
GumGum says it is SOC 2 compliant, adhering to the standards set by the AICPA (American Institute of Certified Public Accountants) to ensure data protection and operational excellence. Our compliance specifically covers the Security and Availability principles of the Trust Services Criteria, demonstrating our commitment to safeguarding customer data, preventing unauthorized access, and maintaining reliable system performance, added GumGum. This achievement reflects our dedication to providing secure services to our clients, GumGum continued.
GumGum says its commitment to security and compliance will remain a cornerstone of its operations as it continues to expand its market presence and deliver ad tech solutions to partners worldwide.
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