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Kennedy Publishing acquires magazine

Kennedy Publishing has announced the acquisition of Andy’s Amazing Adventures Magazine.

Kennedy Publishing acquires magazine
Sophie Rowlands: “Andy’s Amazing Adventures has been a huge broadcast success over the past 10 years, so we’re thrilled to be partnering with BBC Studio to publish the official magazine.”

Kennedy Publishing says based on the long-running CBeebies series including Andy’s Dinosaur Adventures, Andy’s Safari Adventures and new Andy’s Global Adventures, the magazine takes all the best elements from the shows and turns them into an interactive magazine for pre-schoolers. The newly-acquired magazine went on sale on 30 th October at supermarkets and newsagents, priced at £5.99.

Kennedy Publishing says with its experience and expertise in creating educational content for pre-schoolers, Andy’s Amazing Adventures will reinforce the Early Years Learning guidance in a fun and interesting way. The magazine includes stickers, stories, facts and puzzles, taking readers on a journey to get up close to dinosaurs and wild creatures, added the publisher.

“Andy’s Amazing Adventures has been a huge broadcast success over the past 10 years, so we’re thrilled to be partnering with BBC Studio to publish the official magazine,” says Sophie Rowlands, licensing director at Kennedy Publishing. “We’ll be breathing new life into the title with engaging activities and brand-new exciting gifts which we know will be a hit with Andy’s young fans.”

Kennedy Publishing says each issue will come with gifts, such as Andy’s own gizmo from the show and dinosaur figurines, and will tie into gift interactivity opportunities within the magazine. All toys and the materials within them are designed, developed and continually improved to provide readers with interactive items they want to play with, love and use again and again. The magazine package encourages imaginative play, stimulates children’s curiosity and helps develop fine motor skills. Further callouts inside the magazine include ‘Andy’s Amazing Ideas!’, which provide grown-ups with guidance and ideas on how to expand the content, plus links to CBeebies online content and episodes on iPlayer – all of which combined increase the opportunities to learn and play with the magazine.

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