Kelsey Media has agreed the sale of Performance VW magazine to Orchid Euro LLC, owned by Senior Magazine Contributor Jamie Orr, and current Editor, Elliott Roberts. The sale will complete on the 30 th September, 2024.
Kelsey says it has published the magazine since 2017 and is now consolidating its print motoring portfolio while continuing to invest in live action events and digital platforms. Kelsey Media has one of the biggest motoring portfolios in the UK, spanning magazines, live action events, websites, video and social media, delivering content and entertainment across multiple channels, reaching millions of passionate motoring enthusiasts around the world.
Kelsey’s motoring portfolio comprises 11 motoring print publications, two weekly newspapers, plus numerous specialist bookazine series. There are also two key websites – fastcar.co.uk and classicsworld.co.uk – plus ten UK motoring events planned for 2025, hosted at venues around the country, including Silverstone, Goodwood and Mallory Park.
Kelsey Media says it will be supporting Orchid Euro LLC with its retail distribution and subscriptions management for the first six months to ensure a stable handover so that customers do not miss out. Advertising sales and production will continue to be handled by their existing third party supplier.
Kelsey says its final issue of Performance VW will be the November 2024 edition, on sale Friday 11th October. Orchid Euro’s first edition will be the December 2024 issue, on sale in November.
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