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Kennedy Publishing chooses Marketforce

Marketforce has launched its first book project with children’s publisher, Kennedy Publishing.

Kennedy Publishing chooses Marketforce
Tim Mathers: “We are excited to support Kennedy on their journey into the world of books.”

Kennedy Publishing, a UK children’s publisher, has signed an agreement to work with Marketforce in the marketing and distribution of their new children’s book portfolio.

Their first book, A Wonderful Wood, is a “fun, high-contrast, adventure poem of five forest creatures' preparation for hibernation, full of the onomatopoeic sounds of nature and the warmth of friendship”.

Marketforce says its book offering has grown over the past 18-months, opening up new routes to market in the UK, USA and online. Having developed and launched books for its parent company, Future Publishing, over the past year, Marketforce says this service has been extended out to independent publishing clients.

Tim Mathers, head of commercial development at Marketforce says: “We are excited to support Kennedy on their journey into the world of books. As one of the UK’s largest children’s publishers, this first release from their book stable highlights their extensive understanding of this consumer segment, cementing their position as leaders in early-childhood education.”

“We feel that having the right tools to support early development is so important to new parents today, and being able to introduce reading in a meaningful way from day one is such an exciting concept” says Steph Sewell, Kennedy Publishing’s Innovation Director. “Expanding into books feels like the next natural step for our business, and we are looking forward to all the adventures this new opportunity is sure to provide!”

According to Marketforce, it has enhanced its support for publishers by introducing advanced systems and forging new partnerships with book distribution providers. The company says these initiatives are part of the its ongoing efforts to help publishers maximise their opportunities in print. "We are excited to see the positive impact of these initiatives for Kennedy, as they continue to further their ambitions within the book industry," said Mathers.

A Wonderful Wood can be purchased online via Amazon or at selected bookstores nationwide from April 10, 2025.

You can find out more about Marketforce in our Publishing Services Directory.


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