Puzzler says Q Junior Puzzles dates back to the 1970s and remains one of the best-sellers in the children’s puzzle-magazine category.
Shameem Begg, head of promotions & innovations at Puzzler explained the reason for the revamp: “Junior Puzzles has had a few tweaks over the years, but the logo, content and general look needed a complete transformation to ensure it continued to appeal to Gen Alpha and beyond. As we did with Puzzler Kids’ Collection, we enlisted the expertise of Beano Brain – the go-to name for kids’ and family insights, who put the magazine into a review panel made up of children and parents.
“The panel still enjoyed the existing title; welcoming the screen-free experience and the time it gave them to spend as family solving together. However, one thing they all agreed on was that they wanted much more focus on the puzzles themselves, including adding trickier ones.
“Q Junior Puzzles is now filled with many more traditional puzzles, rather than image-based ones. It also includes maths and English conundrums made specially for clever kids who love a challenge! The revised look offers inclusivity and engagement for today’s younger audience of puzzle fans and provides that much needed segue into puzzle magazines created for the adult market. We hope it will delight generations to come.”
Puzzler says Q Junior Puzzles contains over 140 quality puzzles, plus two fantastic competitions, highlights include:
- 2 Competitions, featuring a PlayStation 5 with Plate Up! Game and set of 3 Family Board Games
- Free natural wood pencil
- 140 Puzzles
Q Junior Puzzles will relaunch issue no. 298 and will be on sale on 13 March priced at £3.75. It will be available to buy in supermarkets, newsagents and WHSmith.
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