Titled Metal Hammer: In Residence, the show will have exclusive access to top-flight artists alongside topical discussions by Metal Hammer magazine's resident team of experts, as well as exclusive tracks from artists from around the globe. Spotify’s research shows ‘metal fans’ are some the most loyal in the world and this programme will ensure that continues to be the case, says Teamrock.
Metal Hammer Editor-in-Chief and TeamRock Executive Director, Alexander Milas said: “This is the start of a great working relationship between two global companies with an equally worldwide audience. The fact that Metal Hammer is now entering its fourth decade is testament to the ferocious loyalty of metal fans, and this is just one more way of nurturing the incredible music and debate that our community is so well known for.”
Head of Original Content UK, Rob Fitzpatrick said: “In Residence shows are On Demand Podcast-style radio shows presented by hand-picked artists and editorial masters who have a trusted, super-informed and utterly authentic voice within their field. Each one is hand-picked by Spotify's Original Content team in recognition of their proven skills in finding, exploring and explaining the very best music around. We are thrilled to add Alexander and his brilliant team at Metal Hammer whose dedication to unearthing the planet's most heavyweight sounds over the last 30 years been proved second to none.”
Metal Hammer: In Residence is monthly and launches in February.