The launch follows Interactive Investor’s partnership earlier this year with FE Trustnet, to create the Trustnet Direct investment platform.
This new service, which is now live and open to investors on The Telegraph website, sees Interactive Investor leverage its existing trading infrastructure enabling The Telegraph to offer cost-effective share dealing and fund investments to its audience.
Telegraph Investor charges £10 to buy or sell shares, allows customers to buy and sell funds for free, and charges 0.3 per cent on investors’ holdings, capped at £300.
Following the success of The Telegraph’s weekly Money e-mail newsletter and its personal finance section, the launch of Telegraph Investor represents a natural next step in providing Telegraph readers with valuable tools to help them make the most of their money, says the publisher.
Andrew Oxlade, Executive Head of Personal Finance, TMG, said: “We are very excited to be launching yet another innovative service. The Telegraph is a trusted brand and we’re proud that we can use this to offer an important service to our audience. Our readers love the constant stream of investment ideas and analysis published online by our award-winning journalists and we’re pleased that they can now also put their investment ideas into action.
“This year we have seen an overhaul of the ISA rules and a huge rise in the annual allowance to £15,000. Next year will usher in new rules freeing up access to pensions, so there’s never been a better time to become a DIY investor.”
Adam Seale, Chief Executive of Interactive Investor said: “Our white label investment service has attracted interest from a range of businesses, including wealth managers and retail service providers. This exciting new partnership with The Telegraph demonstrates the reliability and scalability of Interactive Investor’s technology, allowing us to tailor our investment platform to suit clients’ needs. Our platform is flexible, efficient, and enables our partners to deliver the service they want to offer to their customers, while relying on a tried and tested, ready-made trading system.”
He added: “At Interactive Investor, we continue to focus on growth both from white label partnerships as well as retail customers. We are constantly reviewing our services to ensure we offer the most up-to-date, relevant and efficient products possible.”