Mobile navigation

Advertising/commercial

Italian watchdog opens investigation into Google's online advertising
News

Italian watchdog opens investigation into Google's online advertising

The Italian Competition Authority has opened an investigation against Google for alleged abuse of its dominant position in the Italian online display advertising market.

02/11/2020

2021 UK adspend forecast for slower recovery
News

2021 UK adspend forecast for slower recovery

The latest Advertising Association/WARC Expenditure Report has downgraded its 2021 forecast to a return-to-growth of 14.4%, lower than the figure of 16.6% predicted in July.

30/10/2020

Gordana Buccisano Appointed as Chair of the World Media Group
News

Gordana Buccisano Appointed as Chair of the World Media Group

The World Media Group has announced the appointment of Gordana Buccisano, EVP Global Client Transformation, Havas Media Group, as Non-Executive Chair of the World Media Group for 2021.

28/10/2020

ABC to manage viewability principles
News

ABC to manage viewability principles

Following the merger of TAG and JICWEBS, Joint Industry Currency (JIC) ABC will manage the UK’s Viewability and AV (Audio Visual) Standards after playing an integral role in their development.

23/10/2020

UK marketing budgets continue to contract markedly amid impact of Covid-19
News

UK marketing budgets continue to contract markedly amid impact of Covid-19

UK companies registered another drastic reduction in marketing budgets during the third quarter amid ongoing COVID-19 restrictions, according to the latest IPA Bellwether Report.

22/10/2020

Four reasons why you should link your islands
FEATURE

Four reasons why you should link your islands

Graham Elliott, managing director of Gordon & Gotch, has been looking at the actions which publishers can take to optimise their workflows. Here, he suggests that the biggest stumbling block is a failure to fully integrate systems and software.

By Graham Elliott  |  22/10/2020

Virtual events – a best practice guide for publishers
FEATURE

Virtual events – a best practice guide for publishers

Publishers and event organisers have made rapid pivots to virtual in the last few months, as in-person events and conferences became untenable. And, writes Carolyn Morgan, it looks like we are not out of the woods yet.

By Carolyn Morgan  |  20/10/2020

Is your media pack fit for purpose?
FEATURE

Is your media pack fit for purpose?

Is your media pack a help or a hindrance? It’s a key document that is, too often, poorly presented and out of date. Spread the Word Media’s Martin Maynard tells us what you can do to make sure yours shows your brand in the best possible light.

By Martin Maynard  |  15/10/2020

Local Editors Call On Government To Take Action on the Tech Giants
News

Local Editors Call On Government To Take Action on the Tech Giants

Local editors have issued a stark call for Government to intervene in the UK digital advertising marketplace to curb the activities of Google and Facebook which could wipe out local journalism.

06/10/2020

Immediate appoints Duncan Tickell as CRO
News

Immediate appoints Duncan Tickell as CRO

Immediate Media Co has announced the appointment of Duncan Tickell to the newly created role of Chief Revenue Officer (CRO).

05/10/2020

SoE backs call by newspaper groups to protect press planning notices
News

SoE backs call by newspaper groups to protect press planning notices

The Society of Editors is backing a call by regional newspaper groups and MPs to safeguard the publication of planning notices in local papers.

30/09/2020

Did you plan for a pandemic? We didn’t!
FEATURE

Did you plan for a pandemic? We didn’t!

Be honest – before March, did your disaster recovery plan include the word ‘pandemic’? Papermule’s Mike Hoy admits that theirs didn’t, but like for many others, a mix of prudent choices taken over the years & resourcefulness has seen them cope well.

By Mike Hoy  |  24/09/2020

ES Magazine launches new Brand Stories content for advertisers
News

ES Magazine launches new Brand Stories content for advertisers

Evening Standard has launched a new advertising solution that enables brands to create engaging visual Stories, amplified across Evening Standard websites.

23/09/2020

Archant launches Archant Ventures
News

Archant launches Archant Ventures

Archant is launching a new unit to champion local entrepreneurship within the community.

03/09/2020

Government must protect public notices in newspapers, says SoE
News

Government must protect public notices in newspapers, says SoE

The Society of Editors is to add its voice to calls for the government to protect rulings that public notices must be carried in local newspapers.

10/08/2020

1479 articles - Page 46/99

<< Back to Key Topics