NEWS
The Sun promotes holidays with user generated content
The Sun Hols from £15, which offers Sun readers bargain holidays, has launched a new campaign to promote its 2019 offering.
Audience/circulation
News
The Big Issue launches Pay It Forward
The Big Issue has enlisted the help of celebrities to announce the launch of Pay It Forward, which turns The Big Issue into the world’s first resellable magazine.
NEWS
ClearCourse acquires Circdata
ClearCourse has announced its acquisition of Circdata, a leading provider of event and subscription services.
COMMENT
Increasing retention
James Evelegh attends ESco Connect and comes away with six tips for increasing renewal rates.
NEWS
NFRN accuses Reach of making April fools of news retailers
NFRN has accused the publisher of the Daily Express of turning news stockists into April fools after announcing that it is raising the cover price but reducing the retailer margin.
NEWS
Apple launches Apple News+
Apple has announced Apple News+, a new subscription service that brings together over 300 magazines, newspapers and digital publications.
FEATURE
Testing: Dos and don’ts
Everyone involved in subscriptions marketing tests stuff all the time, but are they doing it to best effect? Reneé Doegar has some top tips for getting the best out of your testing programme.
NEWS
NFRN applauds Guardian’s inserts move
The Guardian has increased payments to home delivered newsagents when third party inserts weigh 70g or more.
NEWS
NFRN anger at Mirror terms cut
The NFRN is angry that the price of weekday editions of the Daily Mirror are to rise but that retail terms are to fall.
NEWS
TI Media selects Selligent Marketing Cloud
Selligent has announced that TI Media has chosen the company to support multi-channel marketing automation efforts.
News
ABC Results: publisher reaction
The ABC yesterday released the consumer magazine circulation results for the July – December 2018 period and publishers have responded with their interpretation of the figures.
News
PCS targets growth with senior appointments
PCS Publishing, the Wolverhampton-based publishing solutions provider, has made a number of appointments to its senior management team.
News
Air Business signs National Literacy Forum pledge
Air Business, a supplier of global mail, fulfilment, distribution and subscription management solutions continues its commitment to help drive up UK literacy levels for another year by signing the National Literacy Forum’s Vision for Literacy Busines
RESEARCH
Finding the opportunity in disruption
“Finding the opportunity in disruption” is the subtitle of the latest report from Distripress, the international press distribution association. The annual Distripress Circulation Monitor is managed by Wessenden Marketing and a key element of it is a
News
Air Business partners with PPA for 10th consecutive year
Air Business, a supplier of global mail, fulfilment, distribution and subscription management services is to be a Strategic Partner of the Professional Publishers Association (PPA) for the 10th consecutive year.
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