News
ESco announces two new Directors
ESco, a subscriptions bureau, has announced the appointment of two new Directors, Clare Gill and Louise McHale, daughters of Managing Director and founder, Susan Duffin.
Audience/circulation
News
Guardian Media Group appoints Paul Kanareck
Guardian Media Group has announced the appointment of Paul Kanareck as chief customer and commercial officer to lead its global reader revenues strategy.
News
Three Guardian News & Media titles added to Readly’s growing portfolio
Guardian News & Media has added The Guardian, The Observer and its international news magazine Guardian Weekly to the Readly platform.
News
Latest Global Distribution Tracker identifies five big issues
The latest Global Distribution Tracker report, from Distripress, has identified five big issues across four content pipelines.
News
NewstrAid announces virtual Xmas Event: NewstrAid Carols from St Brides
NewstrAid is launching its first virtual event this Christmas thanks to support from the news trade.
News
Future collaborates with Google to develop gamer content for Web Stories
Future PLC has been working in partnership with Google to provide content for the latest iteration of the tech giant’s Web Stories format, it was announced earlier this month.
News
ABC to manage viewability principles
Following the merger of TAG and JICWEBS, Joint Industry Currency (JIC) ABC will manage the UK’s Viewability and AV (Audio Visual) Standards after playing an integral role in their development.
REVIEW
Subs are special
Subscriptions, as a route to market, has thrived under lockdown. Is your subs operation performing as well as it should be?
FEATURE
Four reasons why you should link your islands
Graham Elliott, managing director of Gordon & Gotch, has been looking at the actions which publishers can take to optimise their workflows. Here, he suggests that the biggest stumbling block is a failure to fully integrate systems and software.
News
Media Carrier appoints new Head of Publisher Services
Axel Gerhartz has joined the management team of Munich-based digital media company Media Carrier.
SUBS SPECIAL
Suppliers Spotlight
The fourth part of our subs special, looking at the specialist suppliers of subs services who have contributed to this feature.
SUBS SPECIAL
Renewing & maximising lifetime value
The third part of our subs special, looking at renewing and maximising lifetime value.
SUBS SPECIAL
Onboarding & delivering subscriber satisfaction
The second part of our subs special, looking at onboarding and delivering subscriber satisfaction.
SUBS SPECIAL
Prospecting & conversion to paid subscription
The first part of our subs special, looking at prospecting and conversion.
COMMENT
Getting to know you
The pandemic has given a big boost to subscriptions, but, even if you don’t charge for your content, it still pays to find out more about who is visiting your site.
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