The exclusive partnership will involve the distribution of FIPP’s flagship title, Magazine World, in 90 countries. The first issue to be distributed by Air Business will land on desks soon.
According to FIPP, strategic sponsorship is the most prestigious relationship a supplier to the international magazine publishing industry can have with FIPP, and is a unique opportunity to be recognised throughout all of FIPP’s communications.
Commenting on the new strategic sponsorship, FIPP president and CEO, Chris Llewellyn, said: “I am thrilled that Air Business has agreed to become a strategic sponsor of FIPP for the next 12 months. We are looking forward to working together to distribute Magazine World to our BPA audited worldwide subscriber base.”
Adam Sherman (pictured), group managing director of Air Business said: "We are delighted to have been selected as the new strategic partner of FIPP as well as our recent new partnership with the PPA. For the last six years, since being acquired by the national post office of Ireland, An Post, we have set ambitious targets for growth and global reach. I am delighted to say that our targets have been exceeded and partnering with FIPP and PPA is really the icing on the cake! It will give Air Business the chance to talk with customers both in the UK and worldwide about using Air Business UK as the preferred point to handle the mail and fulfilment of their products.”
About FIPP
FIPP says: “FIPP works for the benefit of consumer, customer and business media providers around the world, focusing its activities on freedom of the press, intellectual property, information provision, freedom to advertise, freedom of distribution and environmental protection. Today, FIPP has more than 800 members, including subsidiaries, across 67 countries consisting of 56 national associations, 488 publishing companies and 180 associate companies. FIPP represents more than 6,000 member magazine titles which include almost all of the world’s leading magazine brands.”
About Air Business
Air Business says: “In its 25th year, and now owned by The Irish Post Office, Air Business is the leading force in the innovative distribution of the printed word on a global scale. Servicing all types of publishers, it is focused on fast efficient delivery. With a data bureau that handles complex lists and instructions, all mailings are completely postal sorted prior to wrapping enabling us to achieve excellent dispatch / delivery times. Over the last 5 years the company has achieved major controlled growth. Our new strategic partnership with the FIPP will assist us with being able to provide its members with the most comprehensive suite of effective quality distribution services and rates.”