According to the Guardian: The latest figure surpasses the Guardian's previous US record of 11.8 million monthly unique visitors in October 2012, and is up from 10.9 million visitors in December 2012.
This growth maintains the Guardian US's lead over BBC news and Reuters for the fourth consecutive month, according to industry analyst ComScore.
"Two traffic records within four months is a testament to the Guardian's commitment to finding innovative ways to bring news to our US readers," said US editor-in-chief Janine Gibson. "Our dedication to open, collaborative and interactive journalism will continue to play a central role in our reporting as we build on our growth in 2013."
January's record-setting traffic was led by the Guardian's distinctive live coverage of global and breaking news events, including the Mali conflict in the run-up to French intervention; as well as a unique range of incisive US voices at the Guardian's Comment is Free site; and indispensable reporting on the economy and fallout from the fiscal cliff deal and Washington's budget negotiations. The Guardian's groundbreaking interactives led the way with innovative coverage of the gun control debate with "Gun laws in the US, state by state," as well as the NFL playoffs in the lead up to the Super Bowl with "NFL salaries by team and position."
January's record US traffic comes on the heels of the Guardian's announcement that is has hired Lenore Taylor as political editor and Katharine Murphy as deputy political editor of its new digital edition in Australia which will launch later in 2013.
