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Guideline Publications appoints Intermedia

Intermedia Brand Marketing has been appointed by Guideline Publications to manage the circulation marketing and distribution of its magazine portfolio, with effect from May 2013.

Guideline Publications publish three hobby publications, namely Scale Aircraft Modelling, Military Modelcraft International and Toy Soldier Collector, in addition to their portfolio of “Warpaint” books.

Intermedia Managing Director, John Bardsley says, “The appointment of Intermedia by Guideline Publications is a further endorsement of our relentless focus on delivering market leading levels of service and sales innovation to magazine publishers. We are delighted to welcome the Guideline brands to our growing portfolio and work with the publishing team to grow their total audience reach.”