Newsquest, a UK local media group, has announced a £2.5 million partnership with Teenage Cancer Trust, the charity that provides specialised care and support for young people with cancer.
Starting in January and running throughout the whole of 2025, Newsquest says it will join forces with Teenage Cancer Trust to help deliver the charity’s mission of ensuring no young person faces cancer alone.
Through the partnership Newsquest says it will be gifting £2.5 million of advertising to the charity across its portfolio of titles, online and in print, to drive more public awareness and funding for the charity. It follows on from Newsquest’s year-long partnership in 2024 with the NSPCC, the UK’s children’s charity.
The Teenage Cancer Trust partnership will include initiatives such as promoting the signs and symptoms of cancer for young people, what it’s like to be a teenager with cancer and ongoing fundraising appeals and challenges, added Newsquest. It will also include Newsquest staff participating in volunteering and fundraising throughout the year.
Henry Faure Walker, Newsquest CEO, said: “Teenage Cancer Trust does a remarkable job helping young people with cancer, and we want to do our bit to support this. This will be one of the largest initiatives that we have run for a single charity and we hope that it will have a really positive impact raising awareness and engagement across the huge audiences our media platforms reach.”
Keep up-to-date with publishing news: sign up here for InPubWeekly, our free weekly e-newsletter.
