One of the main reasons for choosing MessageFocus was the platform’s hierarchical structure, which allows users to easily manage different campaigns across their client portfolio. In addition, says Adestra, they were very interested in the advanced reporting features built into the platform, which provide in-depth data on email campaigns sent across their account.
Jeff Houden, President, Select Publishing said: “Adestra’s MessageFocus attracted our attention from the very beginning because of its powerful reporting and unique structure. We believe these are important aspects to help us deliver first-class strategic consultancy to our clients. It was also reassuring to us that should we need any help, Adestra’s Support Team is only a quick chat, email or phone call away at no additional cost.”
Henry Hyder-Smith, CEO, Adestra said: “We’re excited to welcome a company that is so committed to helping their customers be successful, much like we care about our customers’ success. We look forward to a growing, long-term partnership with them.”
