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The FT launches newsletter course

The first Financial Times email course aims to guide readers on their business school journey.

The FT launches newsletter course
Andrew Jack: “The course offers a specially written series of emails drawing on leading experts to provide readers with deep insights into whether and how to apply for an MBA.”

The Financial Times says it has launched its first newsletter course, MBA 101. Written by global education editor Andrew Jack and content editor Wai Kwen Chan, MBA 101 guides readers through the process of applying and getting into business school, with advice from students, admissions officers and business professionals.

MBA 101 is aimed at university students and professionals interested in applying to business school, as well as parents and family members who want to learn about the MBA application process. The course is different from other FT newsletters, as a series of sequential emails that teaches subscribers about this specific topic.

During the six-week course, the FT says readers will learn how to choose the right MBA course, prepare for entrance exams, write a stand-out essay, succeed in admission interviews, get grants and scholarships to fund an MBA, and more. Readers will receive the MBA 101 newsletter weekly in order from whenever they sign up.

Andrew Jack said: “The course offers a specially written series of emails drawing on leading experts to provide readers with deep insights into whether and how to apply for an MBA.”

The FT has launched MBA 101 in conjunction with its annual MBA rankings, now in their 25th year, to provide a practical tool for university students and professionals who are interested in continuing their education.

The course is available for both FT subscribers and registered users. FT business school content is free to read. The FT says you can register for MBA 101 today and receive the first email on 21 February.

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