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New Magazine Marketing Agency, Magnetic, Opens In March
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New Magazine Marketing Agency, Magnetic, Opens In March

Magnetic, the new marketing agency for magazine media in the UK, yesterday announced it will officially open doors to customers in March and appointed Mark Cranmer, former Global Executive Director at Dentsu Aegis Group, as its first Chairman.

20/02/2015

Guardian launches UK Cannes Young Lions competition for 2015
News

Guardian launches UK Cannes Young Lions competition for 2015

Guardian News & Media is partnering with Cannes Lions International Festival of Creativity to launch the Cannes Young Lions competition for 2015, which aims to showcase young talent working in the UK advertising and communications industries.

19/02/2015

Brand safety and Mobile Privacy remain top challenges for mobile industry
News

Brand safety and Mobile Privacy remain top challenges for mobile industry

Research released today by the Internet Advertising Bureau (IAB) UK, BVDW, IAB Europe, IAB France, IAB Italy, and IAB Spain, shows that 27% of UK media agencies employees have “no idea” how to comply with mobile privacy, and 22% have “no idea” about

17/02/2015

Telegraph to live stream ‘Best Exotic’ premiere
News

Telegraph to live stream ‘Best Exotic’ premiere

Telegraph Media Group (TMG) yesterday confirmed its exclusive UK partnership with Fox Searchlight, to live stream the UK Royal Premiere of ‘The Best Exotic Marigold Hotel 2’.

17/02/2015

Telegraph launches Spark
News

Telegraph launches Spark

On Friday, Telegraph Media Group (TMG) launched Spark, a new creative commercial department “super-charged by data and ground breaking analytics”, where, says the Telegraph, “mad men meet math men”.

16/02/2015

IAB launches ‘native’ guidelines
News

IAB launches ‘native’ guidelines

The Internet Advertising Bureau (IAB UK) has released part one of a set of guidelines to help the marketing industry provide more transparency to consumers around ‘native’ advertising.

09/02/2015

5 fifteen expands North American operations
News

5 fifteen expands North American operations

5 fifteen, a leading global advertising sales solutions provider, is expanding its global operations serving the magazine, newspaper, broadcast, and digital publishing industry with a strategic hire focusing on business development in North America.

05/02/2015

Telegraph kicks off Six Nations with Two Media Partnerships
News

Telegraph kicks off Six Nations with Two Media Partnerships

Telegraph Media Group (TMG) has unveiled details of its Six Nations coverage, launching two media partnerships with Avis and IBM.

04/02/2015

Metro launches Renegade Campaign in Partnership with Jeep
News

Metro launches Renegade Campaign in Partnership with Jeep

Metro yesterday announced a new partnership with Jeep, showcasing its newest model – the Jeep Renegade, which will be revealed in today’s paper. The deal was brokered by Maxus Partnerships.

04/02/2015

Guardian appoints head of Guardian Labs in the US
News

Guardian appoints head of Guardian Labs in the US

Guardian News & Media (GNM) has announce the appointment of Rachel Israel to the role of Executive Vice President of Guardian Labs, US. The announcement was made by Guardian North America CEO Eamonn Store.

02/02/2015

New measurement system for newspapers and magazines enters next phase
News

New measurement system for newspapers and magazines enters next phase

The UK’s newspaper publishers, in co-operation with consumer magazine publishers, leading advertisers and agencies, yesterday announced the completion of the first round of appraisals for a new audience measurement system.

30/01/2015

ABC and JICWEBS define new digital standards governance
News

ABC and JICWEBS define new digital standards governance

ABC and the Joint Industry Committee for Web Standards (JICWEBS) yesterday announced an evolution of the current division of standards responsibilities across the two organisations.

30/01/2015

Bauer launches Bauer Knowledge: The Millennial Chapter
News

Bauer launches Bauer Knowledge: The Millennial Chapter

Bauer Media has launched Bauer Knowledge: The Millennial Chapter, revealing experience is the most valued status symbol for the UK’s millennials. It is the first insight in a series of in depth studies into key audiences.

28/01/2015

Ars Technica Signings Announced
News

Ars Technica Signings Announced

Ciara Byrne is appointed Sales Director of Ars Technica UK and Sebastian Anthony is appointed Senior Editor leading all UK editorial, it was announced today by S.I. Newhouse IV, Ars Technica UK's Business Director.

27/01/2015

Time Inc. UK Advertising Reveals New Structure
News

Time Inc. UK Advertising Reveals New Structure

Time Inc. UK today reveals a new customer-focused structure for its advertising team, giving both clients and agencies simplified and better access to Time Inc. UK’s advertising solutions, scale and brands.

27/01/2015

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