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AI SPECIAL 

AI Special

AI is transforming the publishing industry. This special feature contains thirteen articles, written by publishers and suppliers, about how publishers are using AI now and how they might use it in the future.

By James Evelegh

AI Special

Welcome to our first AI special. Ever since OpenAI released ChatGPT to the general public in November 2022, publishers have been talking about little else.

Much has been written about the threats AI poses to the publishing industry but this special feature focuses on the positive aspects of AI, on the substantial opportunities it presents to publishers to improve and streamline their processes and to enhance and extend their content offering into previously unimagined areas.

Running through the thirteen articles in this special feature, by specialist suppliers and publishers, there is a real sense of excitement about AI’s transformative potential and the possibilities that lie ahead for those publishers that make the effort to engage with this incredible technology.


All the contributors to our AI Special took part in an ‘AI Special – Q&A’ webinar on Wednesday, 26 June. You can watch the recording by registering here.


The articles:

Generating ROI from AI, by Jennifer Schivas, CEO of 67 Bricks

How we’re using AI at Newsquest, by Jody Doherty-Cove, head of editorial AI

Using AI for new product development, by Markus Karlsson, CEO of Affino

Using AI for journalism, by Sara Forni, AI product manager at Atex

Using AI for content discoverability, by Brian Alford, founder and CEO of Bright Sites

AI – the licensing & IP implications, by Daniel Lord, founder and CEO of Content Catalyst

How we’re using AI at Immediate Media, by Hannah Williams, MD, digital content

Using AI for personalisation, by Aliya Itzkowitz, manager at FT Strategies

Using AI to create workflow efficiencies, by Stewart Robinson, managing director of Full Fat Things

How we’re using AI at emap, by Robin Booth, managing director

Using AI for image creation & editing, by Derek Milne, commercial pixometrist at Pixometry

Using AI for content optimisation, by Tom Pijsel, VP product management at WoodWing

How we’re using AI at William Reed, by John Barnes, chief digital officer


This special feature was first published in InPublishing magazine. If you would like to be added to the free mailing list to receive the magazine, please register here.