And, like the other Bloomberg apps, you get more than what meets the eye, claims the company. In this case, you aren’t just reading a magazine on a tablet. In addition to the full contents of the print version, you’ll get:
• Exclusive video with Bloomberg Markets’ editor, Ron Henkoff, providing a behind-the-scenes look at the feature story and other key stories in that month’s issue
• The latest market information and news on companies mentioned in articles
• Related videos on select articles in the issue (some of the stories will link to video from around the world on site with reporters and editors from Bloomberg Markets magazine and Bloomberg News.)
The app is free to download, and comes with a copy of the magazine’s February hedge fund ranking issue. An app subscription costs $2.99 a month, or $29.99 a year for 12 issues, plus a one-month free trail.
Print magazine subscribers and Bloomberg professional service clients can get issues on their iPad at no additional cost.
