The winners of the Customer Direct Awards 2016 were:
OFFLINE CAMPAIGN OF THE YEAR
Hot Off The Press: Pushing The Limits Of Free Issue Inserts, The Week, Dennis Publishing
EMAIL MARKETING CAMPAIGN OF THE YEAR
Filling The White Space: One-Time Digital Access, Bauer Media
IN-MAGAZINE PROMOTION OF THE YEAR
A New Addition To The Family: The Launch Of The Week Junior, Dennis Publishing
BEST USE OF DATA
Complete Your Collection, Immediate Media Co
INTEGRATED CAMPAIGN OF THE YEAR
To Infinity And Beyond, Dennis Publishing
BEST SUBSCRIPTIONS PROMOTION ON A SMALL BUDGET
E3 Campaign: Pixel Adventure, Future
DIGITAL MARKETING CAMPAIGN OF THE YEAR
Incentivisation, Immediate Media Co
CUSTOMER RETENTION STRATEGY OF THE YEAR
Rewriting The Rule Book: Upgrading Customers To Maximise Lifetime Value (LTV), Dennis Publishing
E-COMMERCE CAMPAIGN OF THE YEAR
Buysubscriptions.com Relaunch, Immediate Media Co
CUSTOMER DIRECT MARKETING TEAM OF THE YEAR
Dennis Publishing
CUSTOMER DIRECT MAGAZINE OF THE YEAR
The Week Junior, Dennis Publishing
