“The June 2013 issue of Miss Vogue proved enormously popular, attracting 35 pages of advertising and promotions, and selling an extra 20,000 copies. We are thrilled to be offering double the extra editorial value to our younger readers next year, once again in print and digital formats,” commented Stephen Quinn.
Produced by the Vogue team, Miss Vogue is aimed directly to young women who are already passionate about Vogue, producing content specially commissioned for their age group. While offering a similar editorial mix to its ‘mother’, the content of Miss Vogue differs by incorporating more ‘how to’ and ‘bulletin’ style information, and features a broad range of price levels and labels.
Alexandra Shulman, Editor of Vogue added, “I was delighted the launch issue of Miss Vogue, featuring cover star Cara Delevingne, was so well received. The team and I look forward to bringing all the style and authority of British Vogue to the younger reader, not once but twice next year.”
Vogue readers will be offered further editorial value in 2014 with The Catwalk supplement accompanying the February and August issues, More Dash Than Cash supporting May and November, and The Wonder of Winter supplement accompanying December, says the publisher.
