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Newsquest launches Kindle Fire apps

The Northern Echo, Oxford Times and Brighton Argus are among 10 newspaper titles from Newsquest Media Group that are available now for Amazon’s new Kindle Fire tablet devices.

Owners of the Kindle Fire and the Fire HD can download digital replica editions of some of the UK’s most iconic newspaper brands. Newsquest claims to be the first regional newspaper group in the UK to make available its titles as apps on the Fire family, which Amazon recently launched in the UK.

“Having seen success with iPhone and iPad newspaper apps, our Kindle Fire apps follow the same publishing work-flow to deliver a consistent reader experience on this important new platform,” said Roger Green, managing director of Newsquest Digital Media. He added: “Launching this soon after the Fire’s UK debut ensures that readers can enjoy our titles on the new Amazon devices from the word go, and so generate good subscription and advertising interest during the Christmas season.”

Subscribers can view full-colour digital replicas of each of the Newsquest titles from early on the day of publication in a bright, crisp format, taking full advantage of the Amazon devices’ display quality and screen dimensions to deliver the best possible experience, say the publishers.

Newsquest has partnered with technology company PageSuite to develop the apps for the 10 titles that are available now on the Kindle Newsstand: The Brighton Argus, The Oxford Times, The Northern Echo, Hampshire Sports Pink, Sutton Guardian, Worcester News, Stourbridge News, Colchester Daily Gazette, The Swindon Advertiser and the Southend, Basildon and Castlepoint Echo.

Ross Murphy, managing director of PageSuite said: “We are proud to be Newsquest’s mobile and tablet app development partner. We believe that the Kindle Fire will be an exciting opportunity for many Newsquest brands and their readers.” Subscription costs for Newsquest’s Kindle Fire apps follow existing price plans for the group’s iPad and iPhone apps, which include a mixture of free and paid-for packages, starting from £4.99 per month.