The Specialist Media Show has showcased digital media innovation at events for niche publishers since 2010. The next event, the Specialist Media Conference, will take place 24 April 2013 at the British Library. SIIA’s acquisition will take effect after the event.
“Digital media innovation is at the heart of publishing and content strategy, and it’s happening on a global scale," said SIIA President Ken Wasch. “Companies from New York to London are seeing many of the same opportunities and challenges with their digital strategies. The Specialist Media Show will help us strengthen the collective power of our communities to serve the information industry.”
SIIA also announced in November that it has merged with the Specialized Information Publishers Association (SIPA), a membership organization serving the needs of niche publishers in the US and Europe. SIIA and SIPA members will work closely with the Specialist Media Show to create joint networking and educational opportunities in Europe.
“We’ve always been passionate about the interests of specialist consumer and B2B publishers, and strong advocates of the importance of adopting digital media,” said Carolyn Morgan (pictured), MD of the Specialist Media Show. “We’ve worked closely with SIPA Europe over recent years, and joining forces with SIIA feels a very natural progression. I’m looking forward to working with them in future.”
The SIIA Digital Content and Media Summit on September 18-19 2013, in London, will bring together the communities of SIIA, SIPA and the Specialist Media Show.
About SIIA
SIIA says: “SIIA is the leading association representing the software and digital content industries. SIIA represents approximately 500 member companies worldwide that develop software and digital information content. Information technology (IT) and software security are critical issues to SIIA’s members, many of whom strive to develop safe, secure and state-of the-art products that effectively serve their commercial and government customers alike, while protecting their intellectual property.”
About Specialist Media Show
The Specialist Media Show says: “Launched in May 2010, the Specialist Media Show caters to the needs of niche consumer and business publishers in learning about how to adapt their business to digital media, with workshops, conference, exhibitions and online resources. The live events have generated an online community of specialist publishers with access to practical resources and networking.”
