Wonder Women is part of the Telegraph’s continued commitment to agenda-leading, digital journalism, says the company.
Emma Barnett has been appointed Women’s Editor and will lead the site, and Louisa Peacock will be Deputy Women’s Editor, as well as continuing her role as The Telegraph’s Jobs Editor. Emma was previously The Telegraph’s Digital Media Editor.
The launch of Wonder Women will be sponsored by Debenhams, and the site will cover key news stories as well as a range of topics affecting women including business, family, life, politics and sex. It will feature regular columns, articles and advice from a wide range of contributors including:-
BUSINESS:
• Business experts Sophie Cornish, founder of notonthehighstreet.com, and Emma Sinclair, a serial entrepreneur, founder of Target Parking and an ex-investment banker. This business section will also feature a weekly blog, 'Secret Diary of a Board Babe', penned by an anonymous executive on the board of a multinational company, offering candid insight into life at the top for a woman in a corporate environment.
LIFE:
• Comedian, writer and actress Katy Brand will blog for the Life section and give her unique take on a person making the headlines in a weekly column called ‘Paper Tiger’.
• Louisa Peacock will pen a weekly blog called Skirting the Issue, which takes a wry and witty look at the pressures and expectations placed on young women today.
POLITICS:
• Channel 4 News presenter Cathy Newman will write interviews and comment - offering insight from her 12 years of experience as a political correspondent in Westminster for the Politics section of the site.
SEX:
• Sex and relationships will be covered by Dr Brooke Magnanti, who formerly blogged under the pseudonym Belle de Jour. Respected social psychologist Petra Boynton will be the channel’s Agony Aunt.
FAMILY:
• The Telegraph also launches a new, digital parenting hub within the site- Mother Tongue, edited by Sally Peck, a former primary school teacher, university lecturer and Assistant Foreign Editor of The Telegraph. The hub will focus on parenting advice, family-friendly recipes and will feature guest blogs from mums and dads, a weekly parenting dilemma Q&A, a blog by an expat mother bringing up her children in China – ‘Expat Mum’ - and ‘Prymface’, a blog by an anonymous 33 year-old former teenage mother.
Emma Barnett, Women’s Editor, TMG, said: “This new channel addresses issues that are affecting women on a daily basis, in all aspects of their lives, in a bold, sassy and irreverent way. A wide range of entertaining voices will be writing for the ‘Wonder Women’ site, sharing their views with our readers.”
Edward Roussel, Executive Editor, Digital, said: "This new channel will further broaden the appeal of our digital journalism by bringing in an array of talented writers, consolidating our position as Britain's top media brand for quality journalism."
Jane Exon, Head of Advertising and Loyalty, Debenhams, said: “Debenhams is delighted to be the launch sponsor of this new channel. It is a great opportunity for us to take our exciting Beauty Club to the wide audience that the Telegraph will be attracting with this compelling new content.”
