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The Digital Voice announces four key account wins
News

The Digital Voice announces four key account wins

As it approaches its ten year anniversary, boutique B2B PR agency The Digital Voice has signed four more ad tech clients to its expanding portfolio.

01/06/2022

Dyson announced as headline sponsor of GH’s 100th anniversary event
News

Dyson announced as headline sponsor of GH’s 100th anniversary event

Good Housekeeping, Hearst UK’s lifestyle magazine, has announced Dyson as the headline sponsor of Good Housekeeping Live, its three-day event to celeb

31/05/2022

Digital audio revenues up 500% in Q1 2022
News

Digital audio revenues up 500% in Q1 2022

The latest Digital Publishers’ Revenue Index (DPRI) from the AOP and Deloitte has revealed digital revenue grew 18%.

31/05/2022

Haymarket Automotive joins forces with Autovia
News

Haymarket Automotive joins forces with Autovia

Automotive digital publishers Haymarket Automotive and Autovia will pool first party audience data to offer greater value to advertising clients.

30/05/2022

GumGum and Invincible announce partnership on new CTV ad integration
News

GumGum and Invincible announce partnership on new CTV ad integration

GumGum, a contextual-first global digital advertising platform, announced a partnership with OTT streaming service provider Invincible Entertainment.

26/05/2022

boostr introduces new advertising metric: NARR
News

boostr introduces new advertising metric: NARR

Drawing inspiration from the SAAS metric Net Revenue Retention, boostr has unveiled a new advertising metric: Net Advertising Revenue Retention.

26/05/2022

Optable announces new data clean room capabilities
News

Optable announces new data clean room capabilities

Optable, a SaaS data collaboration platform and clean room solution, has announced the introduction of Flash Nodes.

25/05/2022

Mail Metro Media promotes Hannah Barnett and Nick Stevens
News

Mail Metro Media promotes Hannah Barnett and Nick Stevens

Mail Metro Media has promoted Hannah Barnett to Commercial Director and Nick Stevens to Digital Investment Director.

25/05/2022

BuzzFeed UK and HuffPost UK join Ozone Project
News

BuzzFeed UK and HuffPost UK join Ozone Project

The Ozone Project yesterday announced BuzzFeed UK and HuffPost UK as the latest partners to join the alliance.

25/05/2022

Quality ad environment: how to deliver it
VIEW FROM AOP STEERING GROUP

Quality ad environment: how to deliver it

A quality advertising environment is publishers’ USP. The task of delivering that rests with Ad Ops teams. Kerys Arundell looks at the challenges.

By Kerys Arundell  |  20/05/2022

impact.com announces Partnerships Experience Event, iPX
News

impact.com announces Partnerships Experience Event, iPX

impact.com announced this week that it will bring together all players in the partnership economy at its Partnerships Experience (iPX) event.

20/05/2022

Grazia announces Victoria Beckham as global cover star
News

Grazia announces Victoria Beckham as global cover star

Bauer Media’s Grazia has announced Victoria Beckham as its global cover star, across 14 editions of the magazine.

17/05/2022

Acast promotes Jack Preston
News

Acast promotes Jack Preston

Acast, a podcast platform, has further invested in its Acast Creative team, by promoting Jack Preston to Global Head of Acast Creative.

16/05/2022

News Content Drives £1bn In Annual UK Revenues For Tech Platforms
News

News Content Drives £1bn In Annual UK Revenues For Tech Platforms

News content created by British publishers generates approx £1bn in UK revenues for Google and Facebook every year, says new report from NMA.

13/05/2022

PinkNews announces four senior appointments
News

PinkNews announces four senior appointments

PinkNews has announced the hire of four senior-level executives working across partnerships, strategy and communications.

13/05/2022

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