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InDigital
Jim Foster on the world of ePublishing
Audience/circulation
FEATURE
Does Your Subscription Offer Have the Feel-Good Factor?
Human beings have evolved to act on the emotional response evoked in the brain by stories. And that means copywriting that targets the same part of the brain has a better chance of success, says Andy Maslen.
FEATURE
Creating new models - developing our data and transactions business
Having a large database of affluent people and a trusted relationship with them, presents commercial opportunities for publishers. Jess Burney looks at one of Immediate Media’s exciting new revenue streams.
FEATURE
Search 2015 – Search Goes Small Screen
As the screens we use get smaller, so does the pressure to ensure that only useful search results get displayed on them. Google is ramping up its efforts to improve the user experience and, writes Amanda Watlington, publishers need to continually rev
SUPPLIER SPOTLIGHT
Capital collaboration
Since its launch in November 2014, Newssolutions – the publisher-facing team at News UK – has been sharing its vision for the sustainable future of the UK newspaper and magazine industry. In the third part of the series, Martin Maynard focuses on New
News
Readly signs agreement with Deutsche Telekom
Readly, the all you can read magazine app for tablets and smartphones, has signed a cooperation agreement with Deutsche Telekom.
News
NME to publish last bumper paid issue before it moves to free
The final paid-for issue of NME's weekly magazine will be a bumper commemorative special, with a cover date of 1 August, taking a nostalgic look back at the greatest moments from NME's 63 year history.
News
Outbrain appoint Lee Gibson as head of sales UK and Ireland
Outbrain, a global leader in content discovery, announces the appointment of Lee Gibson as Head of Sales for UK and Ireland.
News
Cedar research reveals untapped opportunities for brand video strategies
New research from content marketing agency Cedar shows that 49% of consumers use video content to inspire and help them to make decisions about a tech purchase.
News
Metro sends in relief team to ease commuters' journeys
With the tube strike yesterday, Metro was handing out sweets and bottled water to commuters along with copies of the paper to try.
News
Email Marketing Expert joins Adestra to drive U.S. Growth
Adestra, the email marketing software provider, this week announced the appointment of Ryan Phelan as its new vice president of marketing insights to develop its U.S. market strategy and drive growth.
News
Global Media Hub achieves ABC accreditation
Global Media Hub has been accredited by the ABC as a Bulk Distribution Associate, demonstrating their ability to report and prove their distribution to industry agreed standards.
News
Time Inc. UK announces major brand transformation for NME
NME announces the latest stage in its evolution as an audience-first global media business.
News
Updates to Press Distribution Charter
The Press Distribution Review Panel has announced the publication of 'PDC - Retail Notes of Guidance'. This document incorporates a number of changes to the complaints process which clarify and add to the commitments already made to the retailer.
News
Air Business extends ISO Certifications
Air Business Group, the global mail, distribution, fulfilment and subscriptions management bureau has achieved the highest level of internationally recognised quality and environmental standards ISO9001 and ISO14001 for their second operational site
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