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Metro announces Reddit milestone
News

Metro announces Reddit milestone

Metro, a UK weekday newspaper, says it has become one of the most popular British newsbrands on Reddit.

06/12/2024

Bauer Media announces next phase of initiative
News

Bauer Media announces next phase of initiative

Bauer Media has partnered with YoungMinds and Esther Ghey to support safer social media use.

14/11/2024

Mail reaches TikTok milestone
News

Mail reaches TikTok milestone

The Mail has announced it has topped 20 million TikTok followers.

22/10/2024

Is it time to get on TikTok?
FEATURE

Is it time to get on TikTok?

Forget cats. Which? has cracked how to break the internet of today. Here, its TikTok team – winners of this year’s BSME Talent awards for best use of social media – talk to Laura Silverman about potholes, smart meters and dirty laundry.

By Laura Silverman  |  15/10/2024

TikTok Top Tips
COLUMN

TikTok Top Tips

Perhaps of all the social media platforms, the one that inspires the most curiosity from publishers is TikTok. Here are some tips if you’re considering using it…

By James Evelegh  |  12/09/2024

Mail’s TikTok surpasses 15M followers
News

Mail’s TikTok surpasses 15M followers

The Mail says it has hit a milestone of 15M followers across all Mail accounts and claims the Daily Mail has had 13.6 billion views in 12 months.

15/08/2024

Daily Mail Sport reaches 1m followers on TikTok
News

Daily Mail Sport reaches 1m followers on TikTok

Daily Mail Sport says it has reached one million followers on TikTok, claiming it is one of the most followed UK sports newspaper accounts on the social media platform.

25/03/2024

Daily Mail hits TikTok milestone
News

Daily Mail hits TikTok milestone

The Daily Mail says it has exceeded 10 million TikTok followers and has seen over five billion views in last 12 months.

17/01/2024

Stories, reels, lives… and pics too!
FEATURE

Stories, reels, lives… and pics too!

With over one billion active monthly users, Instagram remains a primary cross-generational marketing channel for consumer media publishers, who have a range of features they can deploy. Anna Johnstone looks at the continuing rise of Instagram.

By Anna Johnstone  |  02/12/2023

Daily Mail claims it is the largest news publisher on TikTok
News

Daily Mail claims it is the largest news publisher on TikTok

The Daily Mail says it has become the largest news publisher on TikTok with 6.4 million followers.

06/10/2023

When does a genius stop being a genius?
COLUMN

When does a genius stop being a genius?

Hands up who thinks Elon Musk’s rebranding of Twitter this week was a good idea.

By James Evelegh  |  27/07/2023

Hanging by a thread
COLUMN

Hanging by a thread

Will the new kid on the social media block lead to the collapse of Twitter?

By James Evelegh  |  13/07/2023

ABC audits Q83
News

ABC audits Q83

Industry owned auditor ABC has completed a methodology audit for Q83, an Australian based tech company delivering transparent reporting for the social media and influencer marketing industry.

05/07/2023

Tweet no more
COLUMN

Tweet no more

Among the many people to have left Twitter over the last few months is our columnist, Dickon Ross. He explains why…

21/12/2022

Guild partners with Mash Media to launch ‘Events 365’ community
News

Guild partners with Mash Media to launch ‘Events 365’ community

Mash Media and Guild, a mobile-first, ad-free community platform, have partnered to launch an expert community for event professional titled ‘Events 365’.

24/11/2022

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