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Are news creators really the new barbarians at the gate?
RESEARCH

Are news creators really the new barbarians at the gate?

Mainstream news publishers have become increasingly fearful of the growing reach of independent news creators. But are news creators a real threat? Or is the picture more nuanced? Jim Egan looks at the data.

By Jim Egan  |  07/08/2026

How Good Food took on TikTok
INTERVIEW

How Good Food took on TikTok

From recipes for breakfast crumble to posts by Mr Gut Health, Good Health by Good Food has built an award-winning social strategy. Editor Emma Hartfield talks to Laura Silverman about audience appetite for food advice that focuses on fun over fear.

By Laura Silverman  |  07/08/2026

The Guardian launches food video series
News

The Guardian launches food video series

The Guardian has launched its first food video series: FEED, starring Jimi Famurewa and supported by Sainsbury’s Taste the Difference.

29/07/2026

Daily Mail Sport exceeds 1 billion views
News

Daily Mail Sport exceeds 1 billion views

The Daily Mail Sport’s World Cup coverage breaks audience records.

29/07/2026

Grazia names Frances Hedges as its new editor
News

Grazia names Frances Hedges as its new editor

Bauer Media has announced the appointment of Frances Hedges as editor of Grazia, from October 2026.

16/07/2026

Concern about social media misinformation fails to curb use among young Brits
News

Concern about social media misinformation fails to curb use among young Brits

The new 2026 IPA TouchPoints data launch marks the 20th anniversary of the IPA TouchPoints dataset.

06/07/2026

The story behind the scroll: How Metro took off with TikTok
FEATURE

The story behind the scroll: How Metro took off with TikTok

On her first day at Metro in March 2023, they had 8,006 followers and one TikTok channel. Now, says Alex Goldsmith, they have over 4 million, across four core TikTok verticals covering news, sport, entertainment and gaming.

By Alex Goldsmith  |  08/04/2026

SoE comments on calls to ban under-16s from social media
News

SoE comments on calls to ban under-16s from social media

Parents cannot regulate trillion-dollar platforms from the kitchen table, says SoE chief.

02/03/2026

Good Food launches Good Health
News

Good Food launches Good Health

Good Food launches Good Health, health and wellness advice for a social-first audience.

08/01/2026

Daily Mail surpasses 25 million TikTok milestone
News

Daily Mail surpasses 25 million TikTok milestone

Daily Mail has announced it has surpassed 25 million followers on its main TikTok account.

03/12/2025

Tindle announces WhatsApp group
News

Tindle announces WhatsApp group

Tindle says readers in Devon can now keep up-to-date with all the latest news from their local titles on WhatsApp.

12/09/2025

Daily Mail reaches Instagram milestone
News

Daily Mail reaches Instagram milestone

The Daily Mail has announced it has reached a social media milestone with over five million followers across all Instagram accounts.

16/04/2025

New Scientist hits milestone
News

New Scientist hits milestone

New Scientist, a weekly science and technology magazine, has announced it has amassed more than one million followers on Instagram.

05/02/2025

Mail announces new YouTube series
News

Mail announces new YouTube series

The Daily Mail has announced a new YouTube series that spotlights its investigative journalism.

31/01/2025

Reach hits follower milestone
News

Reach hits follower milestone

Reach has announced that its social media accounts across brands and channels have hit the milestone of 100 million followers.

31/01/2025

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