According to Adestra: The Form Builder makes it simple for marketers that want to grow their data, collect competition answers or manage subscription preferences. No more manually creating forms or outsourcing, plus users can store and use the new data straight away.
With the launch of the new Form Builder, now creating any type of form is quick and simple, such as contact forms, surveys, questionnaires and download forms. Users can choose from a bank of templates or design their own to ensure their branding guidelines are adhered to.
Because Form Builder is integrated with users’ MessageFocus accounts, it means they can not only manage their data better - add and remove contacts from unsubscribe or mailing lists, and send auto responder emails at the click of a button – but can also gather performance reporting data and even embed the form into their website. In addition, users can specify that the form is pre-filed for existing contacts and a blank form for new contacts.
MessageFocus Form Builder Key Points:
• Form creation: easily create contact forms, surveys, questionnaires and download forms.
• Data management: add or remove contacts from lists automatically.
• Reporting: when attached to an email campaign, our clear reporting will show your form’s performance.
• Embed the form into your website: with a click of a button, you’ll have the unstyled code to add to your existing website.
• Easy validation: Ensure you’re getting the right information from your data.
• Anti-Spam: Smart CAPTCHA verification.
• Easily send auto responder emails: Customise and link trigger emails to launch each time a form or an element of a form is submitted.
About Adestra
Adestra says: “Founded in 2004, Adestra set out to be the most respected Email Service Provider. Today, Adestra is a market leader, with offices in Oxford, London and New York. Over 300 organisations globally and more than 4,500 marketers across most sectors, work with our technology, people and deliverability solutions to generate effective email marketing that deliver results.
Our Technology: Developed entirely in-house by our staff, Adestra’s MessageFocus gives clients an extremely scalable and configurable email service platform that consistently delivers.
Our People: We seek to provide the highest possible levels of technical customer support and intelligent, innovative consultation. In 2012 we released our customer charter, the first of any UK ESP, which is our promise to our clients. Our approach to client service has helped us to maintain our client retention rate at 98.7%; something we are very proud of.
Our Deliverability: Adestra offer a very honest approach to deliverability, quite simply there is no silver bullet. Our inbox placement rate, which peaks at 99.8% and our expertise, gives your emails the best chance of arriving in the destination inbox.”
