Factory Media has over 32 years of experience creating influential content solutions for brands, broadcasters and agencies, with 23 owned and operated digital channels, an extensive social media footprint, broadcast quality production and distribution services for clients such as Mountain Dew, Microsoft and Oakley.
BlueGlass specialises in search and content marketing, with clients such as Better Gyms and Healthspan.
Clare Hill, Managing Director, CMA, said: “The success of our growing membership reflects the dynamic, changing nature of content marketing and the diversity of our members shows this. We are delighted to welcome Factory Media and look forward to learning more about their 350 million monthly audience of global sports fans, whilst BlueGlass will bring valuable SEO specialism that delivers creative content marketing campaigns backed by data. These digital-first businesses are helping to drive change in the industry and we are thrilled to have them join the CMA.”
Darryl Newton, CEO, Factory Media, said: “Content marketing is fast changing, and on a massive upturn. The CMA, as a dedicated and progressive organisation, will be able to offer great support and insight into the market, and some fantastic networking opportunities with likeminded brands, agencies and media owners. Factory Media is in a perfect position to capitalise on this market growth and the CMA will help us enormously in growing our business with its great team, events, and members. We're really excited to be part of this and the opportunities that come with it.”
Kevin Gibbons, MD, BlueGlass, said: “We've been increasingly impressed with the CMA, and as a specialist content marketing agency we're proud to become a part of such an important industry authority. Content marketing is hugely important to us and our clients - it's always evolving and improving, so we're looking forward to sharing best practices and success stories with like-minded marketers, so that we can all learn and continue to grow together.”
