In this newly created role, Slade takes on the FT’s global advertising, circulation and Financial Publishing business in addition to leading digital subscriptions operations for B2C, an executive board position he took on in December 2014.
Financial Times CEO John Ridding said: “Jon has shown exceptional leadership in our subscriptions business and his appointment to the new role of chief commercial officer reflects a commitment to continuing the integration around audience data across the FT, to the benefit of both readers and advertisers.”
Jon Slade said: “I am delighted to take on the role of CCO, which reflects the digitally-driven convergence of content and advertising strategies and the vital role of audience data and intelligence in both.”
