Lucy is the first ever Editor-in-Chief for RealHomes.com and has ambitious plans to grow the brand to reach its full potential, making it a one-stop destination for interior inspiration and advice, says Future.
With over 20 years’ experience in the homes and interiors market, Lucy has overseen the launch of 4Homes magazine and the online website for Channel 4, and was previously Associate Editor of Ideal Home.
Lucy joins Future from Tailored Content, the content and social media marketing company she founded with her business partner and former Executive Editor of Ideal Home. Her background extends across platforms including broadcast print and digital, with experience on popular titles such as Huffington Post and Houzz.
Building on the established foundations of the digital brand’s 180k unique online monthly users, Lucy plans to better align the magazine and website both in look and feel, says Future.
RealHomes.com will incorporate the Real Homes and Period Living brands under one umbrella whilst consolidating Future’s proprietary eCommerce platform to better connect readers with the content they love.
Lucy Searle, Editor-in-Chief says, “I’m really excited to have been given the opportunity to take RealHomes.com the next level. It’s an exciting time for the brand across all platforms.”
