Haymarket Network in top rank for digital efficiency

Haymarket’s editorial agency, Haymarket Network, has earned a top spot on a list that measures the efficiency of UK commercial media firms specialising in website design and build.

In the New Media Age (NMA) list of the most efficient design and build agencies, Network was second only to Sapient, a US-based conglomerate that employs 277 staff in its UK digital agency and is also the top earner in the NMA’s overall Top 100.

Haymarket Network is a close rival in efficiency with only 26 digital staff to carry its roster of big-name clients including broadcaster ITV, oil giant BP and its subsidiary Castrol, and Volkswagen cars.

“It has been a year of steady growth for Haymarket Network,” says NMA in its Top 100 special, “with digital wins including Vodafone, and Samsung. Key projects included launching a site for the Football Association’s bid to host the 2018 World Cup and ongoing work for Manchester United Football Club, expanding the global reach of its site and winning industry awards for its content.”

Haymarket Network entered the NMA’s Top 100 for the first time in 2007, after expanding its offering to deliver editorially focused digital solutions.

Julian Chislett, digital director of Haymarket Network says: “Great creative lies at the heart of everything we do, and that makes a real difference for clients who want to build meaningful connections between their brands and their consumers. We’re unlike other agencies in that we offer an extraordinary understanding of editorial brand engagement.

“We’re also very proud to have a team that tackles the ever-changing digital space with energy and expertise.”