Stephen A. Carter, group chief executive, said: “Informa TechTarget accelerates our strategy to operate a scale platform in the growth market of B2B Digital Services, complementing our leading positions in Live B2B Events and Academic Markets.”
According to Informa, key highlights include:
- Scale in B2B Digital Services - Informa TechTarget combines more than 220 specialist technology media brands, authoritative industry insights, a permissioned first party audience of 50m+ and a portfolio of powerful buyer intent and lead generation solutions for B2B technology companies;
- Long-term growth opportunity - Long-term growth in Enterprise Technology and the increasing use of B2B Digital Services underpin forward growth ambitions. Near-term market momentum remains subdued, with modest growth expectations going into 2025, when Informa TechTarget will focus on combination, business development and continuing improvement in its portfolio of data-led products;
- Nasdaq listing - The new company will be listed on the Nasdaq exchange (Nasdaq: TTGT) and classified as a controlled company. The Informa Group will own c.57% of the equity and will consolidate its revenue and profits as an operating division under IFRS accounting standards;
- Informa Board Update - Mary McDowell has been appointed chair of Informa TechTarget and, therefore, on 30 November, she stepped down as a non-executive director on the board of Informa PLC. Louise Smalley, non-executive director and chair of the remuneration committee, has assumed the role of senior independent director. In addition, Maria Kyriacou, non-executive director, has been appointed the board representative for colleague engagement.
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