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Launch: Littlest Pet Shop

Following on from the success of My Little Pony magazine, Signature Publishing has teamed-up once again with Hasbro, to launch a bi-monthly magazine for their girls brand, Littlest Pet Shop.

Launching on the 27th March with a collectable free blind bag figurine, this title is aimed at girls between the ages of 6 and 12. Featuring lead character Blythe and her pet-shop pals, the magazine is filled with fashion, comics, makes, quizzes, posters and Littlest Pet Shop competitions.

Littlest Pet Shop is an animated half-hour comedy series created by Hasbro Studios that follows the big adventures that ensue when Blythe Baxter discovers she can miraculously talk with her animal friends and notices these pets may be small in stature, but their personalities are larger than life! The series airs daily at prime times on POP TV.

“We’re really excited to be working with such an iconic and popular girls’ brand as Littlest Pet Shop,” says Signature Publishing’s Editor-in-Chief, Amanda Clifford. “Working with the brand is enormous fun and we know we’ve created a magazine that girls will adore and fall in love with. It’s the perfect partnership to our other Hasbro licensed publication, the mega successful My Little Pony magazine.”

Commenting on the deal, Marie-Cecile Bourdillon, Sr Publishing Manager EMEA at Hasbro, said: “We are thrilled to be collaborating once again with Signature Publishing for Littlest Pet Shop, one of our most popular girls brands, and to bring Blythe and her pet friends’ stories to life through this new official magazine. We trust Signature Publishing will bring the perfect editorial tone to this new release as they have previously done with our successful My Little Pony magazine here in the UK”.

Littlest Pet Shop is the latest title to feature in the Signature Publishing portfolio, which includes My Little Pony magazine, Pets2Collect, Dinosaur Action, Fairies, Fantastic Funworld, Rainbow Fun, It’s… and Girls Love.

On sale: 27th March

Frequency: Bi-monthly

Price: £3.25

Distributor: Seymour Distribution Ltd