The site is run out of Reach’s New York office and is currently staffed by a team of approximately 40 across both the U.S. and U.K., with ongoing editorial recruitment now focusing on growing a permanent U.S. workforce, says the publisher.
Earlier this year Reach launched IrishStar.com, with the Express U.S. following in June. The launch of the Mirror U.S. marks the completion of the first stage of Reach’s U.S. expansion plans, announced in December 2022.
George Grist, interim managing director of Reach U.S., commented: “We’re excited to be bringing the Mirror’s distinct blend of left-of-centre news, sport and entertainment to a significant new audience, many of whom we know already enjoy our content on the U.K. site.
“Today also marks a big milestone for all of the teams across Reach who have worked together to make these launches a reality in a matter of months.”
The Mirror U.S. says stories from its first week online include an exclusive on the Myrtle Beach plane crash, highlights from Messi's first few weeks at Inter Miami and the latest from the FBI's investigation into Donald Trump. Alex Wellman, editor of the Mirror U.S., marked the launch with a letter to readers, promising “the very best in news, entertainment and sport from all across the world". Adding “We proudly champion issues that matter to individuals. Whether it be giving a voice to those who can’t speak for themselves or holding those in power to account, our first thought is always you - the reader.”
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