The section, designed for the 20% of GQ readers with children, will be an editorial destination for those hapless new dads and fashion-conscious fathers who would feel the benefit of GQ’s helping hand, say the publishers.
"Fatherhood is the one thing that truly makes a man of us. But it’s also one of the hardest, most universe-shattering things you’ll ever do. GQ Dads is our way of making the experience a bit easier, a bit funnier, a bit smarter and a bit more stylish”, commented Dylan Jones, Editor of British GQ.
Upcoming features will include: Britain’s most stylish dads; a test of how newborn-friendly our favourite high-performance cars really are; and a series of travel guides for those brave enough to take the kids on tour. Plus, continue the publishers, the Unmumsy Mum, aka Sarah Turner, solves all those parental problems as GQ.co.uk’s new Dad’s agony aunt.