CDS Global, a wholly owned subsidiary of Hearst Corp, will provide full-service order management, fulfillment, customer service, mailing services and business intelligence for Harvard Business Review’s print magazine, as well as access management to online content and archives on HBR.org.
With a large US audience, a growing international business and website traffic reaching 4 million monthly visitors, Harvard Business Review and CDS Global will work together to manage the challenges of a truly global information organisation.
To meet Harvard Business Review’s expanding worldwide business, CDS Global’s footprint in the US, Canada, UK and Australia will help support a single, global partnership.
“Harvard Business Review values the innovation needed to deliver exceptional information and content anytime and anyplace in the world,” said Elaine Spencer, senior director of consumer marketing at Harvard Business Review. “Partnering with CDS Global will keep us at the forefront of new technologies and capabilities to support our subscribers and customers. We are excited about the opportunity to work with an organisation that shares our values and commitment to excellence.”
Harvard Business Review is an industry leader in disseminating management and organisational insight. The publisher delivers this content through all channels available today, including print, online, archives, books, seminars and products.
“We are proud to have the opportunity to work with a distinguished brand like Harvard Business Review and to effectively support content distribution to their loyal audience,” said Debra Janssen, president and CEO of CDS Global. “Harvard Business Review’s products are sought by the leaders of industry around the world, and their readership expects and demands a very high level of service – a level of service that we are prepared to deliver.”
Hearst Magazines President David Carey commented on the collaboration: “Harvard Business Review is one of the great and enduring media brands of our age. As a profound admirer, it is an honor and personal pleasure to see CDS Global and HBR create a partnership energised by shared values and beliefs.”
