Journexx says their platform will allow newspapers, magazine and online publishers from all over the world to offer their content on a global marketplace.
“Journexx is like a commodity exchange for the hottest commodity on the planet: Quality content”, explains co-founder and CEO Axel Breuer.
Any publisher who needs a story from another country can now easily search and find content from local suppliers on Journexx, offering a new revenue stream for big and small publishers, added the platform.
“The current model in publishing can be compared to the author of Harry Potter books JK Rowling selling books only in her hometown - not a successful business model. If you have published a great story you should not be confined to your distribution region - you should be able to sell it everywhere. If you need a great story about a Nobel Price Winner that is not available for interview - why not buy an existing story from a science magazine in another country? If you need an article about a school shooting, why not get it from the local newspaper?”, says Breuer.
Speaking of the platform, Journexx says that it is designed to make it easy, convenient and smart to sell content to other publishers. The platform provides data about current content trends, offers automatic translation and calculates the ideal price for every article in the database.
For the current test phase, Journexx says it has selected a group of publishers from the US, Spain and Germany to check the design and features and refine them for market launch. According to the World Association of News Publishers there are more than 70,000 publications. They will soon be able to use Journexx to sell and buy content, increase their revenue and produce stories for a content-hungry world.
Publishers from 11 countries are currently in the process of onboarding. The start-up says it has been featured at the WAN-IFRA Changemakers Program and many others.
According to the company, Journexx was founded in Berlin in 2022 by Axel Breuer, Franko Melisch, Andrej Becker and Felix Seeberg. It is part of the German Accelerator MediaTech Hub Accelerator in Potsdam near Berlin and currently in a pre-seed founding phase.
You can find out more about Journexx in our Publishing Services Directory.
Keep up-to-date with publishing news: sign up here for InPubWeekly, our free weekly e-newsletter.
