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PAMco appoints new Trade Marketing Manager

PAMCo (Published Audience Measurement Company) has appointed Hana Murgani to the newly created position of Trade Marketing Manager.

Murgani joins from United Biscuits where she has spent the last five years working across brands including the McVitie’s Kids Portfolio, undertaking event management and marketing.

Murgani, who will report to PAMCo Marketing & Communications Director, Alison Finch, will play an active role in delivering the successful launch in 2017/18 of AMP, the new published media audience metric, and its continued marketing to the industry and wider stakeholders.

Simon Redican, PAMCo CEO commented: “Hana brings experience and understanding of marketing across multiple stakeholders as well as shaping and strengthening a brand, all of which will ensure she is able to help successfully deliver the industry launch of AMP data. She will add a great strength to the PAMCo team and we look forward to working with her.”

Murgani added: “I am excited to start a new challenge within PAMCo and look forward to working with the team to launch AMP’s world leading methodology to the industry. I am fortunate to be joining such a respected company that prides itself on top quality service.”