Below are statements by the following publishers: The Guardian, MailOnline, MirrorOnline.
The Guardian
The Guardian reaches over 140 million monthly unique browsers
The Guardian has surpassed yet another digital traffic milestone, with over 140 million monthly unique browsers accessing theguardian.com in September 2015, according to the latest digital ABC figures released today. This exceeds the news organisation’s previous record of over 138 million unique browsers which was reached in July this year.
The Guardian had its biggest day ever on 28 September, receiving over 11 million unique browsers.
The exceptional growth was seen across all global regions with a rise of +12% year-on-year in the UK and 28% outside the UK.
In-depth coverage of the discovery of water on Mars, drove significant traffic. Other stories which proved popular with readers included an interactive onaffordable housing and live blogs on the Labour leadership election and the Rugby World Cup.
David Pemsel, chief executive of Guardian Media Group, commented: “September’s record digital ABC figures mark another fantastic milestone for the Guardian, with traffic hitting a record 140 million monthly unique browsers, including off-platform traffic. This is testament to the quality and integrity of our award-winning journalism and our continuing digital innovation, both of which are enabling us to reach new audiences globally.”
Monthly unique browsers:
140,198, 824 up 9.7% MoM
Monthly page impressions:
903,200,409 up 5.2% MoM
Daily average unique browsers:
8,370,243 up 11.3% MoM
MailOnline
The MailOnline records 207 million Unique Visitors in September 2015
The MailOnline achieved over 207 million Global Monthly Unique Visitors across its website and apps last month. Making it the ninth consecutive month that MailOnline has delivered over 200 million Monthly Unique Visitors.
The MailOnline recorded 207,883,662 Global Monthly Unique Visitors across its website and apps in September 2015, representing an increase of 13% year-on-year.
This means there were an additional 23.6 million Global Monthly Unique Visitors in September 2015, compared to a year previously.
According to figures released today by ABC, the MailOnline also achieved 13.4 million Global Average Daily Unique Visitors last month.
There were 13,365,390 Unique Visitors on average each day in September 2015, representing a yearly increase of 13.3%, equivalent to 1.6 million Unique Visitors extra every day compared to September last year.
There were 69,446,906 Global Video Views to the MailOnline’s website and apps in September 2015, representing growth of 36% year-on-year.
In the UK, there were 59,684,160 Monthly Unique Visitors across the website and apps in September, representing growth of 3% year-on-year.
There were also 5,156,680 Average Daily Unique Visitors in the UK last month across the website and apps, which works out to be growth of 6.5% year-on-year.
Additionally, the MailOnline’s iPhone and Android Apps both performed well last month.
The iPhone App achieved 1,434,759 Global Monthly Unique Visitors and 768,725 Global Average Daily Unique Visitors in September.
This Monthly Unique Visitors grew by 19% year-on-year, and Average Daily Visitors saw yearly growth of 33.4%.
On the Android App, there were 964,007 Global Monthly Unique Visitors and 440,852 Global Average Daily Unique Visitors.
This means that Average Daily Unique Visitors increased by 17% year-on-year.
MirrorOnline
Pete Picton, Editorial Director for Mirror Online said: “A month-on-month drop from August to September was expected at end of the football transfer window, which is always one of our busiest times. Credit goes to our talented Mirror Football team who brought in millions of unique users via their daily live blogs from June to August.
“As it is, 62.5m is a very respectable figure for a relatively quiet news month. The year-on-year increase would have been far higher had it not been for an extraordinary September 2014 which saw a story about Jennifer Lawrence go viral around the world. That article remains the most clicked on Mirror.co.uk story in history.
“We continue to evolve Mirror.co.uk and have been encouraged by the number of readers leaving comments on the site since we opened that capability in August.”
