Perception SaS will initially be managing the audience building for print distribution, through their bureau services, and Automotive Media & Events will be utilising the Publisher CRM cloud-based software to manage their sales departments.
Perception SaS, recently launched their Publisher Suite of applications that cover all aspects of a publishing company, fully integrated into a single database solution allowing single customer view of all angles of a contact. With the bureau management services offered, publishers can choose to outsource or run in-house as much or as little of the work flow as required.
Andy Kirk, of Perception says, “We are pleased to welcome Automotive Media & Events to our ever-growing client list. When we started to develop this complete integrated solution some two years ago, we were convinced that it was the solution the UK publishing SME’s needed to compete with the larger publishers.”
Dave Wallace, MD at AME commented, “After deciding to launch our magazine portfolio, we looked around at what was available in terms of circulation bureaus and CRM providers. We also spoke to a number of contacts who had previously been in the same position when launching their publications and it was suggested we spoke with Andy and his team at Perception. Since our initial discussions, Perception’s integrated solutions have proven to exceed our requirements, combining great functionality with ease of use. We have found a real partner in Perception and we look forward to going from strength to strength using the experience and knowledge offered by Andy and his team.”
