Packed with restoration stories, project bikes, detailed how-to features, technical insight and expert buying information, it’s a magazine aimed at those who enjoy working on bikes and tinkering in the shed as much as riding, says the publisher.
Will Hattam, Bauer Media’s Managing Director, Motorcycling, comments: “The classic and old bike sector is currently the most buoyant in motorcycling. An increasing number of 30-40-somethings are being drawn to this scene, partly by nostalgia for simpler, more engaging bikes that they can work on themselves, but also by disillusionment with the current crop of super fast and sophisticated sports bikes. Practical Sportsbikes was conceived for this audience.”
Editor of Practical Sportsbikes, Jim Moore adds: “This isn’t a magazine looking over its shoulder. It’s about owning, fixing and riding old bikes today. Its design is fresh, contemporary and unlike any other motorcycle title on the market. We want to encourage our readers to get in the garage and enjoy restoring their project bike, improving their current classic, learning new workshop skills or simply getting out there and enjoying their old bike(s).”
Practical Sportsbikes is the brainchild of Classic Bike Editor Hugo Wilson and ex Classic Bike Art Editor Mark Tucker. The first issue goes on sale 3 March, priced £3.99.
Practical Sportsbikes further strengthens Bauer Media’s position in the motorcycling magazine market. This is the second recent launch for Bauer Media’s specialist division, having recently reintroduced Classic Car Weekly, to create, what it claims is the UK’s biggest classic car magazine portfolio.
