The promotion is, says H Bauer, aimed at encouraging readers to trial the title and has been backed with targeted mailings and banners on H Bauer’s sister websites.
In the issue John Barrowman talks about his role in Desperate Housewives and Doctor Who. Showbiz legend Bruce Forsyth unearths some family secrets as hit TV series Who do you think you are? returns for another series and East Enders actress Samantha Womack talks about her shocking new storyline.
H Bauer's Total TVguide normally retails at £1 and sells 110,748 copies a week (ABC July-Dec 2009).