FT announces commercial partnership
The Financial Times has announced a commercial partnership with the Aston Martin Aramco Formula One Team.
The Financial Times has announced a commercial partnership with the Aston Martin Aramco Formula One Team.
Campaign measurement company Brand Metrics has hired Robby Kraai to develop and scale its CTV product offering.
With the demise of the cookie, the rise of attention, and increasing focus on sustainability, the world of digital advertising is changing fast. The Digital Voice’s Julia Linehan tells us how publishers can make the most of this transitional period.
The Association of Online Publishers survey reveals publishers optimistic for year ahead, with focus on product innovation.
On its 20th anniversary, parkrun has selected Metro as the first official media partner for its UK community participation activities.
Brand Metrics says the partnership provides Paramount ANZ with independent brand lift data and proof of campaign performance.
The Sun has announced the winner of its Creative for Good competition to win a branded content campaign worth £100,000.
Utiq has announced the appointment of Catherine Murray as head of partner services to spearhead publisher and advertiser relations in the UK.
Brand Metrics has recruited ex-Meta data science specialist Gareth Lloyd and three other key hires.
In the UK Oliver Wheatley becomes commercial director, and in the US Kylie Hamilton-Hill is elevated to VP, East Coast.
Starting this month and running throughout the whole of 2024, Newsquest will join forces with national child protection charity the NSPCC to help support it in its 140th anniversary year.
Great Big Story, a mini-docs digital platform, has partnered with nutrition Brand, Huel, to create a series of behind-the-scenes short films showcasing the lives of a select group of ‘limit seekers’.
The Financial Times Group has appointed Joanna Levesque as managing director of its media consultancy, FT Strategies.
Building society Nationwide will sponsor Times Radio’s Weekday Breakfast for the next twelve months.
Immediate Media Co has announced a strategic partnership with Warner Hotels to offer weekend breaks to bring BBC Gardeners’ World Magazine and BBC History Magazine to life for holidaymakers.
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