Ian Birch (pictured), currently a freelance consultant editorial director and content strategist, will assume the role on December 14 and will collaborate with NatMag on a number of editorial initiatives across the business.
Ian is one of the top editorial talents, both in the UK and US, and has worked as a freelance consultant Editorial Director and Content Strategist for a number of top media companies.
He was also a former Editorial Director at EMAP for more than ten years, launching Red, Closer, Grazia and re-launching Heat. Most recently he was Chief Content Officer at TV Guide in New York for four years, working across both print and digital platforms.
The Chief Executive of the National Magazine Company, Arnaud de Puyfontaine says: "Ian is highly regarded internationally and we are delighted that he will be collaborating with us on a number of projects. This is an exciting opportunity for NatMag and will help us to continue to deliver the best editorial content to all our readers and website users across the UK."
About the National Magazine Company
NatMag says: “The National Magazine Company is a wholly owned subsidiary of Hearst established by William Randolph Hearst in 1910. The business comprises the core wholly owned business, also called the National Magazine Co and interests in two joint ventures. These are partnerships with some of the world's best publishers as follows:
NatMag Rodale:
A 50:50 joint venture with Rodale Inc. of the USA which focuses on health and wellbeing.
A 65:35 joint venture with Conde Nast, one of the UK's largest magazine distributors.
NatMag publishes 20 consumer titles in the UK: Best, Coast, Company, Cosmopolitan, Cosmopolitan Bride, Country Living, Esquire, Good Housekeeping, Harper's Bazaar, House Beautiful, Prima, Prima Baby, Reveal, Real People, SHE, You & Your Wedding, and Zest. The group publishes three magazines, Men's Health, Triathlete's World and Runner's World, through NatMag Rodale.”
