News
Condé Nast launches branded content studio
Condé Nast Britain Digital has announced the launch of Stories, its newly titled branded content studio.
Advertising/commercial
News
Condé Nast publishes Vogue Business Report 2017
British Vogue has worked with YouGov for this, the tenth Business Report, establishing what the “smart woman” thinks in relation to the fashion, beauty and luxury media landscape today, and what sources they most trust.
News
Time Inc promotes Jon Restall
Time Inc UK has promoted Jon Restall to the role of head of agency partnerships. Jon will report directly to Sam Finlay, chief revenue officer and will help lead Time Inc UK’s strategic and commercial relationships with agencies.
News
ESI Media goes live with AdPoint
The commercial division of The London Evening Standard and The Independent, deploys Lineup Systems’ AdPoint solution to support multi-channel sales growth and increase operational efficiencies.
News
News UK unveils v-Studio
The Bridge, News UK’s commercial division, yesterday announced the creation of v-Studio, a full-service digital creative team specialising in creating, editing and publishing vertical mobile formats.
News
Study reveals sectors most dominated by different devices
A study from Verto Analytics, measuring the cross-device behaviour of nearly 5,000 UK adults, reveals which sectors are most dominated by the different devices in terms of the time people spend visiting them.
News
Shortlist Media appoints head of digital
Shortlist Media yesterday announced the appointments of Emily Palmer as head of digital, and Nicola Marsh as head of creative strategy, in its continued drive to boost digital revenues and engage its “Met-Set” audiences across the UK with hyper-relev
News
BPA names PulsePoint exclusive programmatic partner
PulsePoint, a leading global programmatic advertising platform, yesterday announced its exclusive partnership with BPA Worldwide, a global not-for-profit provider of business media auditing services.
News
Spafax appoints media sales manager
Spafax, a leading provider of in-flight entertainment and entertainment curation, media sales, and content marketing, recently announced the appointment of Gianfranco Caputo as Senior Media Sales Manager in its growing European media sales division.
News
RadiumOne to launch online safety division
Following the recent media supply chain furore, RadiumOne claims to have become the first adtech business in the UK to launch a division dedicated to improving online brand safety, tackling fraud and increasing transparency.
News
Mobile drives digital ad spend past £10 billion threshold
Driven by advertisers’ need to tap into people’s rising use of mobile to watch content, digital advertising grew at its fastest rate for nine years – by 17.3pc to £10.3 billion in 2016 – according to the Internet Advertising Bureau UK / PwC Digital A
News
World Media Awards – winners announced
The winners of the 2017 World Media Awards were announced last week at an exclusive VIP event held at The Ham Yard Hotel in London.
News
Imagine wins Digiday award
Imagine, Immediate Media’s creative and content studio, won the Best Advertiser in Video at the inaugural Digiday Video Awards Europe for its “Upgrade your Mayonnaise” video campaign for Heinz Seriously Good Mayonnaise.
News
MailOnline Enters Data Deal with Netmums
MailOnline has announced a new data partnership with one of the the UK’s biggest parenting websites, Netmums.
News
Scott Roulet to lead BPA programmatic advertising initiative
In preparation for the launch of the B2B Media Exchange, a private marketplace (PMP) for BPA Worldwide’s membership, Scott Roulet has joined BPA as Vice President to lead the organization’s programmatic advertising initiatives.
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