The new site is a collaboration between ThreePM, the company behind www.magazine-group.co.uk, the online subscription agency, and Blackwell, whose online bookshop has been running since 1995.
“This service complements the very successful partnership that we have with W H Smith online and provides a huge, new audience of potential subscribers for magazine publishers.” says Don Brown, the Business Development Director of ThreePM.
With Blackwell’s historic strength in specialist, academic and professional markets, it is hoped that the new site will generate significant additional sales for upmarket and B2B magazines as well as for more popular titles. Several student rate offers are exclusive to the site.
The site can be found on the Blackwell’s homepage navigation bar, or direct via http://blackwell.magazine-group.co.uk/