Grazia says curated by its beauty team, with contributions from some of the biggest names in the industry such as Victoria Beckham and Caroline Hirons, this exclusive issue will focus on tried-and-true beauty tips, tricks and products.
Building on the success of Grazia CASA, an interiors magazine (awarded the British Society of Magazine’s Best Innovation Award), Grazia’s beauty-focused edition is a direct response to readers’ obsession with beauty, added the publisher. With increasing affiliate sales and retailers reporting product sell-outs from their features in Grazia’s print issues, this launch comes at the perfect time, the publisher continued.
Hattie Brett, editor-in-chief of Grazia comments: “We know our audience love beauty – and buy into our team’s edit. We also know our millennial ABC1 woman can sometimes feel overwhelmed by the sea of content now out there on social media. So, we want this standalone beauty issue to deliver a definitive guide to the very best products that work across make-up, skincare, body and hair. It will offer our audience access to trusted voices and industry experts, who’ll share insights and advice that will help streamline her beauty routine. And deliver these in an aspirational, beautiful, coffee-table style issue that she’ll treasure for months - perfectly timed pre-Christmas to help with make-up tricks, present ideas and winter skin advice.”
Grazia’s standalone beauty magazine will be on shelves from 5 November for two months.
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